December 2009
71 posts
There are 15,740 Social Media Experts on Twitter →
Social media is growing fast, but how fast? Using Tweepsearch to search bios on Twitter profiles, blogger B. L. Ochman found there were 4,487 social media experts in May 2009. Today…
10 Awesome Uses of Augmented Reality Marketing →
Visuals are an important part of advertising, so it’s not surprising that so many companies have jumped on the augmented reality bandwagon, offering tools that visualize their products in…
10 News Media Content Trends to Watch in 2010 →
The news media is experiencing a renaissance. As we end the year, its state in 2009 can be summarized as a year of turmoil, layoffs and cutbacks in an industry desperately seeking to…
4 Social Good Trends of 2009 →
A look back on 2009 may not be so rosy. A global economic crisis, an increasingly polarized healthcare debate, a handful of iconic celebrity deaths, a plethora of real-time non-news…
Fear of bad ideas →
A few people are afraid of good ideas, ideas that make a difference or contribute in some way. Good ideas bring change, that’s frightening.
But many people are petrified of bad ideas. Ideas that…
10 Freakiest Commercial 2009 →
When we say freaky, we really mean it. The ads below that you’re about to view were specially selected by Adweek. Just in case you misunderstood, being freaky is perhaps a form of flattery…
10 Must-Read eBooks for Social Media Lovers →
This series is supported by Times Reader 2.0. Learn more about The New York Times’ latest innovation in newspaper delivery here.
We’re big fans of eBooks. You can…
World Map Of Social Networks Shows Rise Of... →
(click through for larger version, interactive widget below)
Italian writer, blogger and photographer Vincenzo Cosenza has for the second time put together a visualization that shows…
Fear of bad ideas →
A few people are afraid of good ideas, ideas that make a difference or contribute in some way. Good ideas bring change, that’s frightening.
But many people are petrified of bad ideas. Ideas that…
Trident Gum Turns Fan Tweets into Full-Page USA... →
To prove that real people really do like their new gum, Trident’s decided to try something unconventional with their latest ad in USA Today. The full-page color spread, headlined “The…
Marketing in 2010 (free eBook) →
When we talk about brand awareness, consciously or not, we correlate “brand” with one specific phase in the marketing funnel. Many have defined brand as a set of expectations and…
Watch The Buzz On Bitly.TV →
With more than two billion links a month passed through its link shortening service, bit.ly can see what is some of the most buzzed about and shared content on the Web. Today, it is…
Dancing with entropy →
It’s far easier to mix up a Rubik’s cube than to solve one.
People are often paid to enforce compliance. The job is to ensure that everything is in its place, that errors are zero, that things are…
What you watched and searched for on YouTube in... →
(Cross-posted from the YouTube Blog)
This year has been the biggest yet for online video, and for the first time we’re sharing our official Most Watched lists and some of the fastest-rising…
Making URLs shorter for Google Toolbar and... →
This morning, we launched updated versions of the Google Toolbar and FeedBurner that offer a new URL shortening service from Google called the Google URL Shortener. We mentioned our URL shortener…
New Google Analytics API Features →
Over the past few months we’ve received a lot of great feedback from our developers about what they wanted to see in the Google Analytics API, and it included adding access to Google Analytics…
Viral Video Round Up – Lessons From This Week’s... →
With the weekend upon us, it’s time for a Viral Round Up again. Some really good examples this week that we can learn from, so let’s dive in.
The Scary Movie
Joe Cummings, a New York resident who…
6 Social Media Predictions for 2010 →
With 2010 fast approaching, there’s lots of talk about the social media predictions for the coming year. Although we don’t have a crystal ball here at SocialMediaExaminer.com, we do…
Top 10 TV Ads 2009 →
Time has recently released its top ten everything lists. The list that captured my attention was the one on TV Ads. This list reminds social-media-obsessed marketers how TV is still an …
The reason social media is so difficult for most... →
It’s a process, not an event.
Dating is a process. So is losing weight, being a public company and building a brand.
On the other hand, putting up a trade show booth is an event. So are going…
5 Enterprise Trends to Watch in 2010: Part 1 →
Who does not love to make predictions? Tis’ the season, right? We posted our Top 10 Enterprise Products for 2009 and so it feels like a good time to provide some perspective on what the…
Fallback for the 2% →
If you ask one hundred people to do a task (particularly one that involves following instructions or using a computer or both), figure that two of them will mess it up.
It doesn’t matter if you use…
HOW TO: Manage Successful Social Media Promotions →
Ben Straley is the CEO of Meteor Solutions, provider of the leading word-of-mouth analytics and optimization platform that enables marketers to measure, manage, and monetize earned…
Using Sound & Scent In Marketing →
Our sight is exposed to not only ads but everything around us. It is often taken for granted but it is also the most obvious sense used by marketers to promote their products.
Are the other…
Top 10 Internet of Things Products of 2009 →
2009 has been a turning point for the Internet of Things, when real world objects (such as lights, cars and packages) get connected to the Internet. This trend has added a significant amount of…
How Events Can Use Social Media →
I’m presenting to the International Association of Exhibitions and Events (IAEE) conference today. These people all put on conferences for a living, a multi-billion dollar industry…
Fallback for the 2% →
If you ask one hundred people to do a task (particularly one that involves following instructions or using a computer or both), figure that two of them will mess it up.
It doesn’t matter if you use…
The 10 Most Innovative Viral Video Ads of 2009 →
Josh Warner is president and founder of Feed Company, which promotes and distributes brand videos, including campaigns such as Levi’s “Backflip,” Ray-Ban’s “Catch” and Activision’s…
